
Unlock innovation
that drives growth.
VitalGain unlocks innovation that drives revenue growth, strengthens bottom lines, and enhances margin performance for healthcare organizations. We bridge the gap between strategic vision and practical execution, delivering measurable financial results while advancing the quality of care.
Who we are

Founded by transformational healthcare leader Denise Napier, VitalGain brings deep industry expertise gained from more than 25 years of executive leadership in the healthcare sector. Her comprehensive experience spans Medicare, Medicaid, CHIP, commercial insurance, value-based care models and Integrated Delivery and Financial Systems.
As the former President and CEO of well-known health insurance companies across the nation, Denise has consistently produced exceptional results, delivering comprehensive business turnarounds, generating more than $500 million in transformational savings, and securing contract awards valued at more than $22 billion.
Her expertise extends to supporting health plans in establishing growth strategies, advising on RFPs, implementing cost containment measures, generating significant improvements in Press Ganey scores, and navigating complex rate negotiations with states. Under her leadership, Denise has successfully led multiple Medicaid and MLTSS RFP teams, resulting in contract awards worth billions.
Recognized as a Most Admired CEO by the Philadelphia Business Journal and one of the Top 50 Women CEOs by Women We Admire, Denise brings her visionary leadership and tactical expertise to every client engagement, making exceptional healthcare and strong financial performance a reality through strategic innovation.
Focus Areas
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Medicaid/CHIP and Medicare Program Management
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State Contract Negotiations
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Direct-to-Employer Strategies
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Healthcare Executive Leadership
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Strategic Business Planning & Execution
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Revenue Growth & Business Expansion
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Integrated Delivery and Financing System Integration
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Strategic Provider Partnerships
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Positive Organizational Culture Development
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Employee and Customer Satisfaction Improvement
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Mergers/Acquisitions & Management
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Financial Turnaround and Recovery

Our Approach
Our approach is hands-on and collaborative. We don't deliver theoretical frameworks and leave implementation to chance. Instead, we work side-by-side with your team to design and execute tailored strategies that create lasting organizational value.
What sets us apart is our commitment to tangible outcomes. Every recommendation, strategy, and implementation plan are designed with measurable financial and operational improvements in mind. We've demonstrated this commitment through achievements like saving more than $500 million through business transformation initiatives, increasing plan revenue by $80 million through strategic quality improvements, and generating $22 billion in new revenue and business expansion.
We also support providers and health systems in optimizing their revenue through contract negotiations, appeals, and strategies to address payer mix opportunities. We understand both sides of the provider-payer relationship, allowing us to create balanced approaches that benefit all stakeholders.

Achievements
$1.2B
revenue increase in
just two years.
>$500M
savings through business transformation initiatives.
$80M
increase in plan revenue through strategic quality improvements.
$22B
generated in new revenue through business expansion.
Our Services
At VitalGain, we're more than consultants. We're trusted partners with a proven track record of building critical relationships with state and federal government officials, regulators, healthcare providers, and community influencers to drive successful outcomes for our clients.

RFP Development
Crafting winning go-to-market strategies that help your submission stand out and drive market expansion.
Integrated Care Management Approaches
Designing and implementing models that align clinical, operational, and financial goals to improve outcomes and reduce costs.
Self-Funded Solutions
Helping employers and organizations optimize benefit design, risk management, and vendor partnerships.
Contracting and Network Strategies
Creating high-performance contracting strategies that drive value, access, and innovation.
Data Analytics
Turning data into actionable insights to inform strategy, track performance, and improve decision-making.
Coaching
Helping individuals unlock their potential, navigate complex challenges, and accelerate personal and organizational growth.
Culture
Aligning values with actions to create environments where employees feel inspired, engaged, and committed to delivering exceptional care and results.
Program Design and Assessment
Supporting state Medicaid leaders and agencies in expanding programs to address social determinants of health, co-developing new initiatives, and evaluating program effectiveness to ensure impact and sustainability.
Business Turnaround and Growth Strategies
From addressing underperformance, to resolving regulatory corrective action plans, to scaling operations, we help organizations regain momentum and achieve sustainable growth.

Health Plans
Growth strategies
RFP advisors
Program design
Care management
Business turnaround
Data analytics
Provider contracting
Providers
Payer mix opportunities
Direct-to-employer
Payor contracting
Value-based care
Data analytics
IDFS integration
Appeals
Employers
Self-funded cost containment
Cost-effective benefit design
Data analytics
Change management
Coaching
Leadership development
Culture